Convergent Media

This may be a new term for many people, here is the brief story of it’s use.

At the end of the 90’s the phrase “New Media” emerged to describe the field of art that utilized¬† technology. It was serviceable at first, we needed a descriptor, and it worked, people knew what we meant.

But after a few years many of us began to notice that the term New Media had a problem. How long could something be new?

Many alternatives were suggested, Convergent Media being the one that resonated with me.

Comparatively, this is a young field, still evolving and changing, so the boundaries may shift over time. But for now, I define Convergent Media as digital artworks in conversation with more traditional mediums.